With a blog that's read by 7 million people every month, Conferences in Amsterdam, Brazil and USA, and its own Labs chapter devoted to the incubation of Startups - The Next Web has now begun a new adventure: TNW Academy. The chapter launches its first online class focused on the essentials of Search Engine Optimization.
"We considered the concept for a long time. Through our blog and conferences we’re fortunate to be able to connect with many people who push the (online) bar when it comes to innovation. It seems logical to connect our readers with these people in the form of a more intimate podium, that's focused on education & training by sharing knowledge" says Zee M Kane, CEO of The Next Web.
TNW Academy will start with free and paid online courses, covering everything from online marketing and intuitive design to Q&A sessions with well known entrepreneurs who will share their knowledge and experiences. After attending a course, a certificate will be provided stating someone has successfully completed a course.
The first online class is called SEO Essentials and is in collaboration with Joost de Valk. Joost is a renowned marketeer and developer who specializes in (technical) SEO and works for clients like eBay, Facebook and the Guardian. In two hours Joost will talk about the technical and content aspects of SEO.
"If you were to ask me if we have a clear cut goal to change the future of education, I'd smile and say that such an ambition would be healthy," says Boris, co-founder of The Next Web and successful serial entrepreneur. "I think that our unique way of doing things at The Next Web can certainly create a real change in online education & training."
TheNextWeb.com is the source for technology news, business and culture with a worldly perspective. Since its launch in January 2008, the site has grown to a monthly reach over 6 million visitors from across the globe - priding itself on both its US and international audience.
The site profiles interesting products, companies and anyone working to create the next web, the next game changing development. With an international perspective on news, the site's main goal is to keep readers up-to-date, inspire them and ensure they hear about all the stories that matter, first.
The Next Web Conference is the second largest European Internet conference and is held every year in Amsterdam.